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Promoting Safe and Effective Use of Remedies
Two concerned homeopaths take on in-store consumer education
Because homeopathic remedies are widely available over-the-counter, people often
buy them without understanding how homeopathy really works. As we became increasingly
concerned about this issue, we realized that we could enhance the format within
which remedies are available, thereby increasing the safety and overall respect
with which they are used. Deciding on a grassroots approach with a community
focus, we took our concerns to our local food co-op, the largest homeopathic
retailer in our area. We brought them several ideas that could be implemented
within the store, emphasizing that additional information and resources would
be ideal to ensure that remedies are being used with optimal effectiveness, ultimately
supporting the enhanced well-being of our community. The Ashland Food Co-op accepted
1 We began by addressing one of our primary concerns, high potencies.
At our request, the management relocated the 200c and 1M potencies to the highest
shelf and posted a sign reading: “High potency homeopathics—200c & 1M
should be used under the guidance of a qualified practitioner.”
2 We supplied the co-op staff with a list of recommended homeopathic books
for sale and for in-store use.
3 We wrote an article for the co-op member newsletter that explained homeopathy
in simple terms. 3500 copies reached community members in our Oregon town of
over 20,000. We gave information about the nature and principles of homeopathy,
including how it differs from conventional medicine, guided shoppers to resources
available in the co-op, and encouraged readers/shoppers toward further research.
4 We wrote an information packet, which is laminated and posted in the
homeopathic section of the store and includes the following topics:
What Is Homeopathy?—the nature of homeopathy, its safe and effective
use, the concepts
of individuality, totality, and minimum dose.
Glossary—a list of 18 commonly used homeopathic terms and their definitions.
About Potency—potency & dosage guidelines, including guidelines for
when to stop taking a remedy.
Recommended Resources—books, book catalogs, and online resources,
including the NCH website.
5 At our recommendation, a homeopathic in-service staff training and Q&A
period was attended by co-op managers and floor personnel.
6 We are currently available in the homeopathic section of the store one
afternoon per month during prime shopping time to answer questions, distribute
handouts about homeopathy, and guide shoppers to appropriate resources, including
how to use the Repertory & Materia Medica.
Our vision is to have a dynamic format for community education available and
accessible wherever homeopathic remedies are sold. We hope the model we have
shared inspires and encourages others to adopt similar practices in their communities
and to deepen awareness, growth, and respect for what homeopathy has to offer.
Beth Levin and
Please help foster greater understanding and respect for the power of homeopathy
by implementing ideals such as these for the enhanced safety & well being of
Beth Levin and Autumn Schaefer met over 4 years ago while studying homeopathy
with Karen Ferreira, CCH, RSHom (NA), in Ashland, Oregon where they both live.
Currently Beth & Autumn continue to study locally with Douglas Falkner, MD, MHom,
and have finished their first year in the Dynamis program with Jeremy Sherr,
RSHom. For more information or to order their materials please contact: Health
In Harmony Homeopathic Associates, email@example.com,
Beth Levin 541-488-1548, Autumn Schaefer 541-201-1981.